News for 'Marketing Campaign'

5 Skills To CHANGE Your FUTURE

5 Skills To CHANGE Your FUTURE

Rediff.com22 Jul 2021

Having the right know-how and being able to adapt to changing trendsd and industry shifts can make all the difference to how a business functions today.

Great Indian Travel: Trip With A Purpose

Great Indian Travel: Trip With A Purpose

Rediff.com22 Feb 2022

Laxmi Sorte and Kaustav Ghosh are on a 101-day road trip across India to support and encourage local businesses affected by the pandemic.

How brands are wagging the digital tail

How brands are wagging the digital tail

Rediff.com10 Jul 2015

According to Nielsen India online viewership has doubled since 2011.

How Google plans to bring SMBs online

How Google plans to bring SMBs online

Rediff.com14 Jun 2017

10 million out of 51 million small and medium businesses have presence on Google Search

Farm exports touched record Rs 3 lakh cr in 2020-21: Prez

Farm exports touched record Rs 3 lakh cr in 2020-21: Prez

Rediff.com31 Jan 2022

President Ram Nath Kovind on Monday said the country's farm production and procurement increased during 2020-21 crop year despite the pandemic and agricultural exports reached a record level of Rs 3 lakh crore during the same period. In his address to the joint sitting of both Houses of Parliament at the start of the Budget session, Kovind said the government is focusing on making the country self-sufficient in edible oils besides making special efforts to promote organic farming, natural farming and crop diversification. "My government is working continuously to empower the farmers and the rural economy of the country... I would like to give maximum credit to the small farmers of the country for this consistent success and strengthening of the agriculture sector," he said.

Time For Congress To Split Up?

Time For Congress To Split Up?

Rediff.com3 Jun 2022

If it splits now, who takes what away and leaves what behind? asks Shekhar Gupta.

Planning to visit Thailand? You have reason to celebrate!

Planning to visit Thailand? You have reason to celebrate!

Rediff.com28 Jan 2019

These measures are part of initiatives by these nations to attract Indian tourists, says Aneesh Phadnis.

India may get COVID-19 vaccine by early 2021: Report

India may get COVID-19 vaccine by early 2021: Report

Rediff.com28 Aug 2020

While the vaccine could be available at $3-6 (Rs 225 to Rs 550) per dose, herd immunity might be two years away due to implementation challenges, it said, adding the experience in large scale adult vaccination programmes is thin.

Net neutrality: Facebook gets an angry call from Trai

Net neutrality: Facebook gets an angry call from Trai

Rediff.com21 Jan 2016

The social media giant had launched a public campaign to defend its platform.

Can India crack the Russian market?

Can India crack the Russian market?

Rediff.com28 Dec 2014

Trade sanctions on Russia by Europe and the US offer an opportunity for India, but the devaluation of the rouble may play spoilsport

Don't mince words, say Coronil is not a cure for Covid, HC tells Ramdev

Don't mince words, say Coronil is not a cure for Covid, HC tells Ramdev

Rediff.com4 Aug 2022

Justice Anup Jairam Bhambhani said that he was not "comfortable" with the present draft clarification given by the yoga guru, remarking that it seemed "more like a pat on the back" and a justification.

Delhi declares metro, malls, religious places as 'super spreaders'

Delhi declares metro, malls, religious places as 'super spreaders'

Rediff.com24 Mar 2021

Calling malls, cinema halls, weekly markets, metro services and religious places "superspreader" areas, the Delhi government has directed all district magistrates to greatly intensify enforcement of COVID-19 norms in such places in view of a persistent rise in cases in the city.

Ministry urges Covid-19 insurance cover for foreign tourists

Ministry urges Covid-19 insurance cover for foreign tourists

Rediff.com8 Dec 2020

Indian and global airlines such as SpiceJet, Emirates, Virgin Atlantic among others too are marketing Covid-19 insurance products to attract passengers.

GDP likely to grow 7.5-8% in FY23: CII

GDP likely to grow 7.5-8% in FY23: CII

Rediff.com25 Apr 2022

India's economy is expected to grow 7.5-8 per cent this fiscal year with exports playing a key role in the country's success story, CII president TV Narendran said on Monday. However, he said the country needs to remain prepared for any fallout of next wave of COVID-19 pandemic, and the impact of the ongoing Russia-Ukraine war. "We are confident that the economy can retain a high growth trajectory this year. "So, we are very optimistic on the export front. "Exports will be a key component of India's success story going forward," Narendran said.

Covid 3rd wave likely this month, may peak in Oct: Report

Covid 3rd wave likely this month, may peak in Oct: Report

Rediff.com2 Aug 2021

The next wave is likely to be far smaller than the second wave that peaked at a record 400,000-plus daily cases on May 7 and declined sharply thereafter.

How Did TN BJP Chief Own A Rafale Watch?

How Did TN BJP Chief Own A Rafale Watch?

Rediff.com28 Dec 2022

If Tamil Nadu BJP President K Annamalai bought it in 2015, did he get prior approval from the Union home ministry, and did he include it in his annual wealth returns, sections of the media want to know. N Sathiya Moorthy on the curious case of the 'Rafale' watch.

India reports 33,750 new Covid cases, Omicron tally rises to 1,700

India reports 33,750 new Covid cases, Omicron tally rises to 1,700

Rediff.com3 Jan 2022

Maharashtra has recorded the maximum number of 510 cases, followed by Delhi (351), Kerala (156), Gujarat (136), Tamil Nadu (121) and Rajasthan (120).

Can't throw out plea of doctors' associations against Ramdev: HC

Can't throw out plea of doctors' associations against Ramdev: HC

Rediff.com25 Oct 2021

"The allegations may be right or maybe wrong. He may say he did not say any such thing... It needs to be looked into," said the judge.

The G-23 Revolt That Wasn't

The G-23 Revolt That Wasn't

Rediff.com26 Mar 2022

Members of the G-23, who had shown courage to point out the flaws in the party's functioning, have allowed themselves to be co-opted by the Family to go through the motions of a post-mortem, notes Virendra Kapoor.

Jewellers give up on machines, go back to handcrafted designs

Jewellers give up on machines, go back to handcrafted designs

Rediff.com25 Feb 2019

As the shift from hand-crafted to machine-made ornaments did not serve the purpose, with neither the cost of machine-made jewellery declining nor jewellers finding innovative designs, the industry goes back to 'hand-crafted' ornaments for both domestic and overseas buyers, reports Dilip Kumar Jha.

Uber v Ola: How fight for Indian taxi market ended up in court

Uber v Ola: How fight for Indian taxi market ended up in court

Rediff.com29 Apr 2016

Uber is suing Ola for $7.5 million to compensate for lost revenue and goodwill, alleging the Indian market leader created about 94,000 fake user accounts with the ride-hailing service and used them to make more than 405,000 false bookings

Facebook scandal: Machines shape your opinions

Facebook scandal: Machines shape your opinions

Rediff.com9 Apr 2018

'Political parties can play up different ideological aspects to fit individual voters.' 'For example, a party may present itself as business-friendly to one individual while it could target another voter by harping on communal fears.'

Chinese firms in India gear up for more boycott calls

Chinese firms in India gear up for more boycott calls

Rediff.com25 Jun 2020

People in the know said that from social and digital media campaign teams to communications specialists -- all hands were on deck, and every possible post or campaign with the potential to intensify the crisis, was being tracked.

Uttarakhand CM Dhami wins Champawat bypoll with record margin

Uttarakhand CM Dhami wins Champawat bypoll with record margin

Rediff.com4 Jun 2022

Uttarakhand Chief Minister Pushkar Singh Dhami on Friday won the bypoll to the Champawat assembly seat defeating Congress' Nirmala Gahtori by a record margin of over 55,000 votes to retain his office.

UP polls: SP picks winnable candidates, ally RLD relies on clean record

UP polls: SP picks winnable candidates, ally RLD relies on clean record

Rediff.com14 Jan 2022

The Rashtriya Lok Dal has chosen educated candidates hailing from the constituency and with no criminal background, while partner the Samajwadi Party picked them on their 'winnability' factor as the alliance announced the first list of nominees for the Uttar Pradesh assembly polls.

Celebrating womanhood?

Celebrating womanhood?

Rediff.com9 Mar 2020

'Should we need just one day in a year to talk about their achievements?', asks Aarti David.

Can The Congress Survive Till 2024?

Can The Congress Survive Till 2024?

Rediff.com31 May 2022

For the Congress to be taken seriously, it has to convince those around it that it could actually double its Lok Sabha seat share from the existing 52, and vote-share by a third more from the stagnating 20 per cent in 2014 and 2019, points out N Sathiya Moorthy.

Manik Saha faces his biggest challenge

Manik Saha faces his biggest challenge

Rediff.com18 Jun 2022

In Tripura, the challenge for the chief minister is less from the alliance partners and more from his own party, the BJP.

Give priority to citizens' ease of living: Modi to BJP CMs

Give priority to citizens' ease of living: Modi to BJP CMs

Rediff.com15 Dec 2021

Prime Minister Narendra Modi on Tuesday asked the Bharatiya Janata Party-ruled states to carve a niche for their governments in some or other sector of governance and called for giving topmost priority to 'ease of living' of people.

Social media: 2019 election battleground

Social media: 2019 election battleground

Rediff.com30 Mar 2019

'Political parties and leaders understand the impact the new media can have on outcomes.' 'From treating them as broadcast tools five years ago, now they look at them as arsenal that can potentially change electoral outcomes.'

Russia's Ukraine War May Impact ISRO

Russia's Ukraine War May Impact ISRO

Rediff.com21 May 2022

Lack of access to the cosmonaut training programmes would also be a hindrance for ISRO's planned manned missions, explains Devangshu Datta.

Gotabaya Rajapaksa: A 'war hero' detested by his admirers

Gotabaya Rajapaksa: A 'war hero' detested by his admirers

Rediff.com15 Jul 2022

Though dubbed as the "war hero", the role of Rajapaksa in ending the conflict with the Liberation Tigers of Tamil Eelam with the death of its supremo Velupillai Prabhakaran in 2009 is quite divisive as he stands accused of violating human rights, a charge he vehemently denies.

How Tata Motors has used birds in its aggressive branding exercise

How Tata Motors has used birds in its aggressive branding exercise

Rediff.com17 Feb 2020

Be it the name, the design and communication campaign and the engagement processes being imagined between the brand and its buyers, the company is casting its cars in a new mould, reports T E Narasimhan.

Box Office Report Card: Bollywood's HITS and MISSES

Box Office Report Card: Bollywood's HITS and MISSES

Rediff.com28 Jun 2022

Joginder Tuteja looks at the releases which did a minimum lifetime business of Rs 20 crore. Unfortunately, the list is not very long.

Full text: President Murmu's address to Parliament's Budget Session

Full text: President Murmu's address to Parliament's Budget Session

Rediff.com31 Jan 2023

'Wherever in the world there is political instability, those countries are beset with severe crises today. But India is in a much better position than the rest of the world due to the decisions taken by my government in the national interest,' President Droupadi Murmu said in her address to both Houses of Parliament.

BJP govt in UP needed to keep state riot-free: Modi

BJP govt in UP needed to keep state riot-free: Modi

Rediff.com10 Feb 2022

Attacking the Samajwadi Party, Prime Minister Narendra Modi on Thursday said it supported rioters and the mafia, and fielded criminals in western Uttar Pradesh for the assembly elections.

Prashant Kishor Doesn't Have A Magic Wand

Prashant Kishor Doesn't Have A Magic Wand

Rediff.com26 Apr 2022

Since when have elections become rocket science that you need to hire highly-priced specialists?And even if in the age of social media every party needs to present its best face, is Prashant Kishor the only one with such expertise, especially when his record is mixed with more losses than election wins to his credit? asks Virendra Kapoor.

Full text: What Modi said in his farm laws repeal speech

Full text: What Modi said in his farm laws repeal speech

Rediff.com19 Nov 2021

'Whatever I did, I did for the farmers and whatever I am doing, I am doing for the country'

Manufacturing hits 3-month low in May

Manufacturing hits 3-month low in May

Rediff.com1 Jun 2017

The Nikkei Markit India Manufacturing Purchasing Managers' Index (PMI) -- an indicator of manufacturing activity -- declined from 52.5 in April to a three-month low of 51.6 in May.